We Are All Icons

Here at Dia&Co, we know denim. In fact, our inventory is home to the best-fitting plus-size denim in the world. When brainstorming how to celebrate the launch of our new spring denim styles, the amazing iconic denim moments in fashion history immediately came to mind. We quickly realized, though, that not a single one of them featured women who wear sizes 14 and up. So, we decided to recreate our favorite moments with plus-size models and influencers instead. After all, why shouldn’t we all have the chance to strike a pose or make fashion history? We are all icons.

This spring, join us in celebrating both our iconic selves and iconic denim styles. Because whether you’re a celebrity or a mom of three, the threads of this timeless fabric connect us all.

plus-size denim we are all icons kate moss

Inspired by Kate Moss.

plus-size denim we are all icons brooke shields

Inspired by Brooke Shields.

plus-size denim we are all icons cindy crawford

Inspired by Cindy Crawford.

plus-size denim we are all icons audrey hepburn

Inspired by Audrey Hepburn.

plus-size denim we are all icons sade

Inspired by Sade.

plus-size denim we are all icons diana ross

Inspired by Diana Ross.


Are jeans a staple of your wardrobe? Keep an eye on the “Wear” category for exclusive denim content and styling tips, all spring long.


This spring, we’re using Dia&Co denim to showcase just how iconic we all are.

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