We are on a mission to liberate women of all sizes to be comfortable in the summer. That means freeing our arms, legs, backs, and tummies to be exposed so that we don't sweat under layers.
Last year, we launched #DiaArmy during the hottest week of the season to encourage the women in our community to shed a layer and go sleeveless. Hundreds of women joined us in showing off their arms and we couldn’t have been more inspired.
Now, we’re turning it up a notch. Instead of just celebrating our arms, we’re inviting our whole bodies to the party! We’re wearing shorts, crop tops, and open-back blouses—whatever keeps us cool and shows a little love to every part of us.